Testimonials

“The Aztec Mentorship Program has been an enlightening process for me. Not only has it allowed me to reach out to various alumni in different industries I am interested in, but has created opportunity to foster an invaluable mentorship.

Overall, my best experience was with Susan Farese, a local entrepreneur with many experiences, particularly in the entertainment industry. I learned a few lessons after being matched as a mentee with Susan but lessons are still being learned as we still stay in touch. Resume development, entrepreneurship tips, and networking opportunities have been the focus of the mentorship. Susan helped me develop a technique of developing the perfect resume based upon which jobs I am searching for rather than sending out a general resume out to all jobs. As an aspiring entrepreneur, I learned from Susan’s experiences and mistakes in running her own PR firm. She spoke to me about my different entrepreneurial opportunities and gave insight to possible issues I may run into. Even after the program ended, Susan recently helped me get my first gig doing lighting and sound production for a local play!

Honestly the best part about my experience was the specific attention given to me about how I can best further myself. After a few sessions, Susan understood what I really needed to learn to get the best out of the program and that only happens when mentors are dedicated to extending real life knowledge and experience to mentees.” – James Ranon

Testimonial for SJF Communications via San Diego State University (SDSU) Finance/Entrepreneurship Student

Testimonial for SJF Communications via San Diego State University (SDSU) Finance/Entrepreneurship Student James Ranon

‘Getting involved my last semester at SDSU was great because my mentor, Susan, prepared me to stay on top of job searches, reviewed my resume, and encouraged me to step out of my comfort zone and attend events that Career Services had put together,”  – Kaitlin Woods

Testimonial for SJF Communications via San Diego State University (SDSU) Health Communications Student, Kaitlin Woods

Testimonial for SJF Communications Via SDSU Health Communications Student Kaitlin Woods

“I had such a wonderful experience working with Susan J. Farese, SJF Communications. We not only had a successful journey of my CD Release Celebration Concert “10 More Minutes” as a result, but also we had pure fun in the process. She has a great work ethic and is reliable, also understands how to approach any project with compassion, empathy, kindness and passion. I can’t think of any other quality that I could ask for PR agent to have. Thank you Susan!”

– Jeeyoon Kim

Here is some info about Jeeyoon Kim:

http://www.jeeyoonkim.com/

http://www.10moreminutesconcert.com/

Testimonial for SJF Communications via Classical Pianist, Jeeyoon Kim

Testimonial for SJF Communications via Classical Pianist, Jeeyoon Kim

“Susan Farese, SJF Communications helped Westwind Brass double the size of our audiences at the Maritime Museum of San Diego.  She also helped us to double the number of participants at our 2017 Summer Brass Workshop at San Diego State’s School of Music and Dance.  She is savvy with all forms of media; print, TV, and radio.  She is also very proactive on social media.  She is willing to think, and work, outside of the box, and isn’t afraid to say what she is thinking.  I highly recommend SJF Communications to all arts organizations in the San Diego area.”

-Bryan Smith, Tuba; Director of Educational and Outreach Programs
Testimonial for SJF Communications via Bryan Smith, Tuba; Director of Educational and Outreach Programs, Westwind Brass 
Testimonial for SJF Communications via Bryan Smith, Tuba, Director, Education/Outreach, Westwind Brass

“Susan J. Farese, of SJF Communications,  was recently the publicist/marketing director, for our  musical,  The Geeze & Me, which had a world premiere in San Diego, March 31 – April 29, 2017.  Beginning September, 2016, Susan was responsible for planning, executing and ensuring that all communications initiatives were implemented.  Her efforts included writing/editing and distributing press releases, posting show information for online calendars, creating event and group Facebook pages, writing blog interview posts, writing/sending email marketing materials, and maintaining social media channels and networks daily attention as well as coordinating theatre reviewers/critics attendance, setting up print, media, and/or in-person interviews, including television/radio appearances, promotion videos, and other PR content.

These tasks included responsibility for identifying and creating content, consulting on appropriate messaging when necessary, increasing the size of our social media networks, and working with authors/director/producers to help spread the word about us in media venues.

Susan focused her efforts on Twitter, Facebook, E-mail, Linked In, Mail Chimp Campaigns, Instagram as well as word of mouth; she knew precisely how these platforms differed and what approaches worked best for a given site. She has a firm grasp of what types of materials are appropriate for our audience.  Susan has proven to be self-directed, reliable, and responsible as well as creative and unfailingly knowledgeable! She demonstrates excellent judgment in knowing when to consult and when to be self-directed.  Her enthusiasm for our production appeared to never wane. Always available to consult, she was early for production meetings and ably directed her knowledge in a way that was always either appropriate or fantastic. She’s been a tremendous asset to Rag Lady Productions.  Highly recommend her”.

-Nancy Locke Capers, CEO, Rag Lady Productions

Testimonial for SJF Communications via Nancy Locke Capers, CEO, Rag Lady Productions, Producer/Director, “The Geeze & Me”

Testimonial for SJF Communications via Nancy Locke Capers, CEO, Rag Lady Productions, Producer/Director, “The Geeze & Me”

“Susan Farese joined San Diego Musical Theatre as a Board Member and quickly became a dedicated and valuable asset as a volunteer  as well as PR & Marketing Director at SDMT. She always was searching for new and innovative ideas as to how to help SDMT to expand and build our marketing and communications. Ask Susan to do something and it was done. Always upbeat and positive, Susan is a people person which is very important when working with people in various capacities.” – Erin Lewis

Testimonial for SJF Communications via Erin Lewis, Producer, Founder & President, San Diego Musical Theatre

“Susan was my mentor throughout my Fall 2016 semester at San Diego State University. Having Susan mentor me was by far one of the best decisions I’ve made. She has propelled me to reach new levels of my potential and widen my understanding about the communications field. Susan is a wonderful asset to any student, individual or agency and I could not recommend her wisdom enough. I am blessed with the opportunity to know her and have her as my mentor”.- Alexandra Talaro

Testimonial for SJF Communications via San Diego State University (SDSU) Communications Student Alexandra Talaro

“Susan Farese wrote a thoroughly delightful blog post chronicling my journey through middle age and beyond. She asked fun and thought provoking questions and included great images to support the story with links to all things important. It’s certainly one of the most accurately written web articles I’ve had told about my journey in the past 10 years. She is a gifted PR/Marketer”. -Sue Vicory

Testimonial for SJF Communications via Filmmaker, Producer/Director and all things My Power of One: Sue Vicory

“I felt great after my interview with Susan, she really knows how to talk to people & because of this natural skill she effortlessly got a great conversation going. The questions she asked me were different & thought provoking.” – Erica McDermott

Testimonial for SJF Communications via Actress Erica McDermott

 

“Susan proved to be an invaluable resource for our production of A Piece of My Heart at North Coast Rep. Her experience as a veteran and nurse provided our young actors with the authenticity that was needed to bring their characters to life”. -Siobhan Sullivan Crews
Testimonial for SJF Communications via Theatre Director/Actress Siobhan Sullivan Crews