Memoir by Award-Winning Journalist and Presidential Advisor Barry Jagoda

FOR IMMEDIATE RELEASE
CONTACT:
Susan J. Farese
SJF Communications
408-398-5940
sjfcommunications@gmail.com

NEW MEMOIR FROM AWARD-WINNING JOURNALIST BARRY JAGODA:

Journeys with Jimmy Carter and Other Adventures in Media

San Diego, CA (December 1, 2020) La Jolla Author Barry Jagoda is thrilled to announce his memoir, Journeys with Jimmy Carter and Other Adventures in Media, published by Koehler Books.

The book reveals deep knowledge of elections, traditional and new media, and the importance of seeking new journeys throughout one’s life.

Assistant to Jimmy Carter, Emmy-winning producer for CBS coverage of the first man on the moon and the Watergate scandal, and public affairs expert Barry Jagoda writes of his dramatic roots and rise from Texas to New York City and Washington DC, becoming a noted authority on the powerful use of new and legacy media. According to Theodore H. White, the “secret weapon” for Jimmy Carter’s presidential campaign, “understanding the process of television news coverage was essential for winning the White House. . . . Barry Jagoda brought that dimension to the Carter campaign.”

This modern history describes effective use of media tools in politics, business development and brand promotion, and includes practical tips on the use of media to promote candidates and defeat others in 2020.

Quote from the Author: “Nearly half of this memoir takes place in the Southland, mostly happy and productive times in Los Angeles and the rest of California.  Reviewers and readers will benefit from sharing these experiences.”

 – Barry Jagoda

About the Author:

Barry Jagoda was television advisor to Governor Jimmy Carter and White House special assistant to the president. He was also an Emmy Award-winning writer and producer at NBC News and CBS News, including working with Walter Cronkite as producer for the Apollo 11 moon landing and for Watergate coverage. Jagoda is an authority on the transition from traditional media to the digital world that now challenges candidates, elected officials and international thought leaders. Barry Jagoda earned a BA in American studies at the University of Texas, Austin, and an MS from the Graduate School of Journalism at Columbia University. With Texas roots, and after many years in New York and Washington DC, Jagoda now lives in San Diego and continues to be a campaign media advisor and media publicist for high technology companies. He is also a contributing writer for Times of SanDiego.com.

PRAISE FOR Journeys with Jimmy Carter and Other Adventures in Media:

“Heartfelt, beautifully written memoir about the fast lane of American journalism and politics. Highly recommended.”

– Douglas Brinkley
Katherine Tsanoff Brown Chair in Humanities
and Professor of History, Rice University,
Author of Cronkite and The Unfinished Presidency, among others

“Barry Jagoda’s memoir is timely: in the course of relating his insider’s experiences working in the White House of Jimmy Carter, it vividly reminds us that a position of high office does not have to preclude competence and principled behavior.”

-Elizabeth Blackburn, Nobel Laureate in Physiology or Medicine;
 President Emerita, Salk Institute;
Professor Emerita, Biochemistry and Biophysics,
 University of California, San Francisco

“Presidencies all have their own unique stories.Working in the White House advising the world’s most powerful leader can be exhilarating, infuriating, addictive, troubling, useful and harmful. There are few who have experienced those episodes as an insider. Barry Jagoda is both a scholar and practitioner of media and politics. His experience and insight offer a unique view into Jimmy Carter’s presidency told like no other.”

– Cyrus Krohn, Former Publisher of Slate Magazine,
worked for Presidents George H.W. and George W. Bush

“In high school, there was one guy who also seemed to be in the action. If things were happening he knew just how to get to it. If we had the term “energizer bunny” back then, that would describe Barry Jagoda. So none of us in our graduating class of more than 1000 could have been surprised when Barry went on to be accomplished in his field of communications, including working in the Jimmy Carter White House. Barry just came out with his memoir and it’s the perfect read right now! I especially appreciated his point of view about President Carter, a president I’ve always had mixed feelings about.”

-Debbie Israel, Amazon Review

“A great read, and what a saga! From scruffy blue collar Houston to the high reaches of the White House. Along the way a history of the last half of the last century, 1950 to current times, much of that history made here. Life lived at Mach 5 speed in a constant bolstering of First Amendment free press freedoms. This story will inspire the young and give the old something new to admire. It’s a gift to the generations.”                                 

-Library Nerd,  Amazon Review

“Absolutely fabulous read for EVERYONE no matter your political persuasion! So thought provoking at this time in our history when intolerance, divisiveness and bitterness have pushed aside what should matter to us ALL. One may not entirely agree with the author’s personal views; however, there is no denying that this book is a MUST READ for us all.”                      

Joel P. Loeffelholz,   Amazon Review

Book Details:

The book is available at Amazon and wherever books are sold:

Paperback: ISBN-10: 1646630319; ISBN-13 : 978-1646630318

Hardcover: ISBN-10: 1646630335  ISBN-13 : 978-1646630332

eBook ISBN: 978-1-64663-032-5

More information:

Barry Jagoda : barryjagoda.com Email: barry@barryjagoda.com Ph: 858-688-1025

Media Contact:

Susan J. Farese, SJFCommunications – sjfcommunications@gmail.com Ph: 408-398-5940

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Q & A with Former Astronaut Wife, JoAnn Petrie Carr ~ Author of “Keeper of the Flame” and Susan J. Farese, SJF Communications

Susan J. Farese, SJF Communications recently interviewed our client, JoAnn Petrie Carr, Author of the fiction novel, “Keeper of the Flame”. JoAnn is a former Astronaut wife and retired Attorney in the Houston area. Her answers were astute, honest and thought provoking.

Q & A with JoAnn Petrie Carr, Author, “Keeper of the Flame”

The Carr Family Courtesy Photo
Top Row – left to right: Jennifer, Jerry, JoAnn and Jamee;
Bottom Row – left to right: Jeff, Jessica, Joshua, John

SJF: In a nutshell…tell us about your life as a former Astronauts’ wife – a few tidbits…

JPC: My life as a former astronaut wife was in many respects business as usual with a houseful of six children.   The monotony of mopping the floor was broken up with invitations to some of the River Oaks swankiendas (“swanky haciendas”) as well as invitations to the Indy 500, a week at Las Brisas in Acapulco, a week at a fabulous dude ranch in the Rocky Mountains, a trip to Cape Kennedy (now Cape Canaveral) and back in our host’s private 747 –  among other less elaborate places.

This Cinderella always knew that the kitchen floor was waiting along with the other menial tasks that go with being the mother of six.  We went to a lot of fabulous parties locally.  Lucky for me I was an expert seamstress, so all the fancy outfits I needed were made on my handy dandy sewing machine.  A simple Vogue pattern with a smashing fabric of some sort and I had a new outfit for every party!  It was like being Cinderella, but one who was only too well aware that the coach was going to turn into a pumpkin sooner or later.  Only the gown stayed the same.

SJF: What experiences and/or people (parents, role models etc) in your life influenced you the most and why?

JPC: My maiden aunt gave me piano lessons and saw that I was involved with the local church. I was also influenced by the fact that my mother’s cousin was a designer for Twentieth Century Fox and I always went to the movies where her wares were displayed.  I think I tried to emulate her.  I never got to meet her though.  But she continued to be an influence on my life.  My skills also came in handy when Halloween came around and my kids always had elaborate Halloween costumes.

SJF: Describe your work as an Attorney – any fascinating cases? Do you miss it?

Courtesy Photo – JoAnn Petrie Carr

JPC: The first case I ever worked on was one of the biggest cases Texas had seen for a while.  It involved a Supreme Court Justice who had gotten elected because he had the same name as a well-known political family in the State.  I didn’t have my license yet but worked as the lead attorney’s “gofer”.  He had been the Attorney General when Kennedy was killed.  After that I had a general practice and did a lot of family law and managed to have some interesting divorces along the way.  And no, I don’t miss it.

SJF: Describe your book “Keeper of the Flame” -why? Any backlash? 

JPC: I decided to write a memoir about my life as an astronaut wife for my kids but it turned out to be so boring that I decided that I could tell more truth with fiction.  As I was watching my youngest son play a role in Hello Dolly it just came to me that I would write a novel and call it Keeper of the Flame.  I think they were singing “Before the Parade Passes By” and I was facing retirement age.  I am unaware of any backlash. A few of the wives have asked me if certain incidents in the book really happened.  My reply is always “It’s fiction”.  I sent every wife a copy of the book when it first came out and I got several very nice notes and a few positive phone calls.  Now that I think of it there were a lot, I didn’t hear from at all.  I got a very nice call from Al Bean. He was quite complimentary.  He was the only man who had the guts to call.  And I’m sure that at least several of the men read it too.

SJF: What do you dream about?

JPC: I dream about this book becoming a movie.

SJF: What are your top 3 values in life?

JPC: First and foremost is family.  They all have each other’s back and are ready to circle the wagons at the first hint of trouble.  Another is helping other less fortunate people.  Christianity – but not necessarily in that order.  But family is always first.

The Carr Family Courtesy Photo
Top Row – left to right: Jennifer, JoAnn and Jamee;
Bottom Row – left to right: Jeff, Jessica, Joshua, John

SJF: Did you enjoy the celebrity status? Describe…

JPC: I did enjoy the celebrity status.  It was sporadic so we didn’t have the kind of attention that the first few groups had.  It was just as well.  I had too much else to do.

Courtesy Photo – JoAnn Petrie Carr

SJF: What are you most proud of?

JPC: I’m most proud that all my kids are good people.  We escaped the teen years with no drugs and no scrapes with the law.   They were active in their church fellowship groups and I helped lead them.  It was a blast hanging around with those teenagers.   They had a musical group and we played and sang for other churches.

SJF: Describe your feelings about balancing motherhood and work

Courtesy Photo – JoAnn Petrie Carr

JPC: Balancing motherhood and work is a team effort.  My kids had chores on a rotating basis.  They did their own laundry.  They helped me cook meals.

SJF: Female issues with males (harassment) in law practice, etc.?

JPC: I didn’t encounter much in the way of harassment.  The Texas male attorneys separated females into two categories — – lady lawyers and women lawyers.  I never did figure out what was what but I guess I was whichever one was better because they all seemed to like me and didn’t harass me at all.

SJF: Any insight on the process of aging? Has it been a challenge? 

JPC: Aging is a bitch.  I can’t play tennis.  I can’t hike.  I can’t garden. My eyesight is declining.  I can’t sew or do jigsaw puzzles.  And if I don’t hurry up and get this book out there, I am going to lose my short term memory and giving speeches will be a challenge.

SJF: Any fears? Doubts? ever?

JPC: The only fears I had were that my ex-husband Jerry wasn’t going to get a flight.  He was assigned to Apollo 19 but the last three flights (18, 19, 20) were cancelled.  He was named Commander of the third and last Skylab flight – an 84-day mission in the Skylab workshop.  But we sweated it out for several weeks before we knew about the Skylab flight.  It was a heart-breaking time for both of us. I was just as anxious for him to get a flight as he was.  So I don’t think I ever had any doubt that he was made for the exploration of space.  It was something that was meant to happen.  And it almost didn’t.

SJF: Many thanks, JoAnn!

Read our previous SJF Communications blog post about JoAnn Petrie Carr here : https://sjfcommunications.com/2019/08/26/joann-petrie-carr-author-keeper-of-the-flame/

“Keeper of the Flame”

By JoAnn Petrie Carr

About the Author

JoAnn Petrie Carr was born and raised in Orange County, California. She graduated from The California State University at Long Beach with a degree in elementary education. She married her high school sweetheart who was later to be named as an Apollo astronaut in the ‘60s. During her life as the wife of a marine fighter pilot, she organized and taught a private kindergarten in North Carolina. She moved to Houston where she raised her six children against the backdrop of Gemini, Apollo and Skylab. She later completed her Doctor of Jurisprudence at the Bates College of Law at the University of Houston with all six children still at home. She divorced and practiced law for 30 years. During this time, she was a sole practitioner, general counsel for the Federal Deposit Insurance Corp. and counsel for Star Station One, a 501c-3 dedicated to space education for children. She designed a distance-learning program for primary grades.

To book JoAnn Petrie Carr for media interviews

 or speaking engagements please contact her publicist:

Susan J. Farese, SJF Communications 408-398-5940

sjfcommunications@gmail.com Web:  https://sjfcommunications.com

Visit Jo Ann Carr at her website: https://www.joannpetriecarr.com

Follow JoAnn Petrie Carr on Facebook

Follow JoAnn Petire Carr on Instagram (@keeperoftheflamenovel)

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